Searching for a gentle facial cleanser? Alaffia Everyday Coconut Face Cleanser, Purely Coconut, is made to wash away dirt, environmental pollutants, and other impurities while leaving your face feeling smooth and moisturized. This lightweight cleanser is gentle, nourishing, and suitable for all skin types.

Alaffia products are ethical, handcrafted, and clean

Alaffia Everyday Coconut Face Cleanser is made with fair trade virgin coconut oil to gently cleanse and moisturize your face. Alaffia sources indigenous ingredients from its women-led cooperatives in West Africa for all of its award-winning products. If you like the scent and ingredients of this facial cleanser, check out Everyday Coconut Shampoo and Everyday Coconut Conditioner — each handcrafted with virgin coconut oil and ginger. Clean means it’s sulfate-, silicone-, paraben-, phthalate-, and from mineral oil, artificial color, or synthetic fragrances.

Alaffia is Minority Business Enterprise (MBE) as a minority-owned, managed, and controlled business.

Can I use this face cleanser as my makeup remover?

Yes! Alaffia Everyday Coconut Face Cleanser - Purely Coconut removes eye makeup. Gently apply this cleanser with a soft cloth, making sure not to get any of it in your eyes, then rinse your face with warm water.

Who is Alaffia owned by?

Looking to create more just and equitable systems in his native West Africa, Olowo-n’djo Tchala, founder of personal care brand Alaffia, launched an organization that not only produces clean, sustainable products but also helps to alleviate poverty and advance gender equality in West Africa through its community empowerment projects.These projects provide immediate and sustainable support in the areas of maternal care, education, reforestation and regenerative agriculture.